We Are A Team of Creative, Marketing And Design Professionals,

with a deep passion for our craft and commitment to exceeding our clients expectations.

How Do We Make Magic Happen?

Attract the eye

Attract the Eye

Inspire the mind

Touch the heart

Touch the heart

We believe design matters. We believe design inspires and influences and it is our mission to create design solutions that attract the eye, inspire the mind and touch the heart, creating effective communication pieces that tell a story, answer a question, or solve a problem.

We are visual problem solvers. We believe that strategy and forethought makes the difference between good design and great design. Our passion and commitment drives our willingness to try things in new and innovative ways. Every design we create and every client interaction we have is important to us, because we believe that something worth doing is worth doing properly and we take pride in the work we produce.

At LWDG, we believe that the whole is greater than the sum of its parts. At the heart of everything we do is collaboration. At the heart of collaboration is the focus on what each of us does best and the shared conviction that as a team we can create the biggest impact.

Meet The Team

Lesley Warren

Creative Director

With over 20 years of industry experience, ranging from big Toronto agency to in-house corporate, to freelance, Lesley brings a wealth of knowledge and diversity to her clients and her team. A strategic thinker with a keen eye for detail, Lesley has helped develop and transform brands, both big and small. She believes in purposeful design, and that strategy and forethought makes the difference between good design and great. Her style is clean and sophisticated, creating design pieces that are well thought-out, clearly communicated and strategically focused.

Inspired by a family history of entrepreneurship, Lesley founded the agency in 2007. Her genuine passion for design, enthusiastic and approachable nature and commitment to service excellence make her an inspiration to her team and a trusted partner to clients.

Paul Di Pasquale

Paul Di Pasquale

Junior Art Director

Paul is a talented Graphic Designer and creative professional who understands the value of good visual communication. He’s honed his skills at Seneca College of Applied Arts and Technology, completing a 3 year graphic arts program. Upon completion of his studies, Paul freelanced in Toronto until finding a home with Lesley Warren Design Group in the fall of November 2008.

No matter the project type or size, Paul brings a unique creative edge and design flair to each of his endeavours. He aims to encourage and challenge clients to go beyond their imagined plan to strive for a better design solution. Paul’s passion and creativity ensures each project is New, Fresh and Exciting. When not exploring new trends and ideas, Paul can be found watching, listening or reading about many of his beloved sports teams.

Cody Hutt

Project Coordinator / Content Creator

Passionate about all things marketing, Cody is a graduate of the University of Waterloo’s Environment and Business program. Cody has worked with organizations in both the private and public sector, helping them improve their communications, develop their social presence, and achieve their strategic goals. In his spare time Cody can be found playing the latest games, cheering on his Toronto Blue Jays, or visiting one of the local parks with his favourite four-legged friend.

Andrea Martin

Director of Marketing

Andrea Martin is a marketing professional with 15 years of diverse marketing experience managing brands ranging in size from start-ups to large enterprise. Andrea is passionate about helping clients understand: 1) why they are in business, 2) what they want to accomplish and 3) how they are going to get there.   Driven by empathy and a natural curiosity to derive meaning from information, Andrea collaborates with clients to build honest, meaningful and impactful brand strategies driven by data and understanding. Her methodical and holistic approach to brand strategy is a process clients find insightful and useful across their entire organization, acting as a strong cultural foundation on which to build long-term success.

Ashley Locke

Ashley Danks

Senior Graphic Designer

Ashley is a creative designer with an eye for detail and a soft spot for simplicity. After graduating from a three year Graphic Design program at Humber College, she went on to design in Toronto until making the move to Kitchener. With over eight years of experience, Ashley takes on each project with a sense of pride and immense work ethic to ensure the clients vision is met.

When away from the computer, you can find her exploring the city for antique shops, going for a run or catching up with friends.

Katie Farquhar

Katie Farquhar

Graphic Designer

Katie is a recent graduate of the School of Media and Design at Conestoga College where she received her diploma in Graphic Design. After completing the three-year program, Katie freelanced in the Tri-City area until she found her dream job at LWDG. She’s a hometown girl with a love of healthy eating, fitness and being social with family and friends!

When it comes to design, Katie likes to step outside of the box. She brings colour and boldness to her designs while also keeping them modern and sophisticated. With clients, Katie likes to take their visions and push them further to achieve something that is beyond expectations.

Katelynn Allen

Graphic Designer

Katelynn graduated from OCAD University in 2012 with a Bachelor of Design in Graphic Design. After 6 years of agency experience, and looking to broaden her design skills and explore more creative opportunities, Katelynn is happy to call LWDG her new home. A creative thinker with a passion for brainstorming, illustration and creating beautiful designs that tell a story, she loves being able to bring a client’s vision to life.

When not serving up new creative ideas, she enjoys the peace and quiet of small town living and loves being outdoors. She can often be found outside enjoying the fresh air, camping, or out on a stroll with her fur baby and family.

Matt Brickman

Video & Motion Graphics Artist

Matt is passionate about all things video. He has worked on commercials, television series, documentaries, feature films, and corporate videos. His diverse background includes work as a producer, cinematographer, editor, colourist, motion graphics artist and technical consultant. He is always experimenting and working with new technology. His latest endeavour is virtual reality. Matt loves collaborating on creative projects and feeds off the energy and ideas of other creative professionals.

When he is not immersed in the video world, Matt enjoys skiing, stand-up paddle boarding, travel, music, and photography.

Jeff Horst

Jeff Horst

Digital Marketing Manager

Jeff has been through the many learning curves that come with the ever changing digital marketing world. While it is important to stay on top of new methods and technologies, it is equally important to not get caught up in the hype and fads that can quickly consume a large amount of time and money. He enjoys sitting down in person to better understand your goals and making sure you have the appropriate plan and team to get you there. Whether it is questions about your website, e-commerce solutions, social media advertising, Google advertising, SEO, or any other form of marketing – he is your man. Jeff enjoys playing ball hockey, volunteering in his local community, and drumming in a local pub band.

Let’s Work Together!

We look forward to hearing from you.